The Okanagan Never Has Been, And Never Will Be, Silicon Valley: A Lesson From New Zealand


UPDATE: This post from February 21, 2016, is being republished in the light of the announcement that Club Penguin is closing its doors in March. No amount of PR spin, arm waving, or equivocation can make the bitter truth of this post go away.  I note that Lane Merrifeld and Accelerate Okanagan have been conspicuously silent.  Before that, it was Silicon Valley company Packeteer, that morphed into Vineyard Networks when Packeteer pulled the plug and was eventually “parked” with Procera in Silicon Valley, which benefited very few in the Okanagan.  There is a long legacy of this that need not continue.

kelownahightech

Kelowna Innovation Centre

British Columbia and New Zealand share many economic similarities, except that New Zealand has way more sheep, is way better at rugby and has much better sailors.  Both economies are focused on natural resource exploitation, tourism, wine, and horticulture. The motion picture industry has been a major factor in both economies, but both are highly vulnerable to foreign exchange fluctuations. Both economies have similar populations though we have more space and are not isolated in the South Pacific.   Both economies have made efforts to diversify into high tech, pouring millions into development of startups. Both economies have had modestly successful companies in high tech, which seemingly have mostly been bought out, moved out and any benefit to the local economy lost.  The crucial difference may be New Zealand’s pragmatism about how to deal with this economic reality.  British Columbia could learn from New Zealand.

Andy Hamilton, the long-time Director of Auckland, New Zealand’s Ice House high-tech incubator shared the following article from New Zealand’s NATIONAL BUSINESS REVIEW.  I first met Andy when I headed up New Zealand’s “Beachhead” incubator facility in Silicon Valley some years ago. The article has significant relevance to our situation in the Okanagan and British Columbia as a whole.  The Okanagan has seen high-profile startups like Club Penguin, Vineyard Networks, and Immersive Media bought by much larger foreign buyers, essentially leaving little benefit to the local economy. The founder of perhaps the most successful startup in BC, Ryan Holmes of Hootsuite, admitted that he did not base the company in the Okanagan (he is from Vernon) because he knew he could not attract the necessary talent here. It is well-known that many if not most UBC Okanagan graduates do not stay here.  While Vancouver has D-Wave and General Fusion, it has also seen Recon Instruments bought by Intel.  New Zealand has dealt with the same reality.  Forget the names of the Kiwi companies in the following editorial piece and substitute any Okanagan or BC startup company you feel is comparable. With Kelowna now tarred with the reputation as the worst job market in Canada, it would serve the local Okanagan establishment to give serious thought to the editorial below.

newzealand

New Zealand: We’re not, and never will be, Silicon Valley

OPINION

BEN KEPES

New Zealand’s Diligent Corporation chief executive Brian Stafford
John Donne famously wrote that no man is an island entire of itself. The same is true for countries, and especially those countries situated in the middle of nowhere and with a relatively tiny population. At the same time, the old adage of not wanting to throw out the baby with the bathwater springs to mind.

All this mixing of metaphors seems timely given the current debate over Diligent Corporation [NZX: DIL] and its likely sale and exit from New Zealand. People on one side of the debate bemoan foreign sales and suggest this is why we should stick to our primary production knitting. Those on the other side suggest  offshore sales are fine since the money reenters into the economy via the oft-quoted “rinse and repeat” cycle.

To be honest, both sides simplify things with their arguments and I think it’s time for New Zealand to think a bit more deeply about what we want our economy to look like.

We’re not, and never will be, Silicon Valley.

It frustrates me when people glibly suggest that New Zealand should create a mini-Silicon Valley down here in the South Pacific. Silicon Valley only exists in one place and is a unique creation of a number of factors including a university that was founded on the idea of entrepreneurship. Leland Stanford created the university as a memorial to his 15-year-old son who died of typhoid. The university was to be co-educational (a rare thing at that time) and, above all, designed to produce practical members of society. This wasn’t about research for research’s sake, Leland Stanford, a railroad magnate, wanted to produce research which was focused on commercial possibilities.

Add to that a hub of military research, significant funding streams for startups, a cultural focus on technology generally, and entrepreneurship specifically, and you have a unique place. Silicon Valley the product is very much a product of the crucible of Silicon Valley the place. We’d be advised to remember this.

But there are more reasons beyond viability to not want to recreate Silicon Valley in Auckland, Wellington or Christchurch. I’m lucky enough to spend a huge amount of time in “The Valley” and while I’d be the first to suggest that it is an exciting and bustling place, I’d also hate to live there. Unaffordable housing that makes Auckland look easy by comparison, ridiculous traffic issues (don’t even bother trying to drive the 101 on a weekday). A slightly weird culture in which 20-year-old entrepreneurs trying to reinvent laundry services or lawn care are seen as more heroic than doctors, firefighters or teachers.

Silicon Valley has something of a culture of “viva la revolution”. Ride-sharing service Uber’s founder, Travis Kalanick, is almost religious in his fervor for making transportation undergo a rapid revolution. Ultimately, he sees drivers as an impediment to this and is actively investing in driverless car technology in an effort to get rid of the very individuals who are currently making his service viable.

Perhaps this is the very reason that we shouldn’t try and recreate Silicon Valley in New Zealand. We have a society that, to some extent, at least, looks out for everyone. We were the first country in the world to give women the vote. We have a social welfare system that provides a safety net for people. When we’re sick in New Zealand we take it for granted that (hospital waiting lists notwithstanding) we’ll get treatment. The Silicon Valley focus on “automation and efficiency above all” forgoes all of this and, while creating a society where we can get our floors vacuumed by robots, our lawns mown as-a-service and even our meals prepared with synthetic meat by robot chefs, also helps create a dystopian world where anyone who isn’t a computer programmer, a robot engineer or independently wealthy falls by the wayside as an “unfortunate side effect of productivity enhancing tools and technological change.”

A final note on this point. Rod Drury, the chief executive of Xero [NZX: XRO], famously chooses to live in Hawke’s Bay where he can enjoy all that the region has to offer. Rod has seized this idea of balance in his working life and has found a way to build a business while not forgoing all possible quality of life. Indeed, this is a theme that Xero has used often when trying to attract talent. Let’s never forget these aspects in the desire to create GDP growth.

Do these technology exits really feed our economy?

All of this talk of quick technology exits funding lots of $100,000 plus software developer jobs here in New Zealand is a nice sound-bite but it arrogantly sidesteps the questions about what all those people who are left disenfranchised by those technologies are going to do. While TradeMe’s exit certainly helped to create companies like Vend, we need to be thinking, as a nation, about what is going to happen to all of those people who actually do things – tradespeople, manufacturing staff etc – once this ultimate in globalized efficiency is achieved.

If we look at the money that has been brought back to New Zealand from the sale of companies like TradeMe, how much has really gone into the economy? Yes, I’m well aware that TradeMe money has gone on to fund Vend, Xero, SLI Systems and a host of other companies. But while these are all interesting companies, doing good things and with (hopefully) a chance of a good outcome, they’re not particularly big employers and hence I’d be keen to see some empirical data about how much the so-called “trickle down effect” from exits like TradeMe actually exists.

True, both Sam Morgan and Rowan Simpson have built big houses that have kept a few tradesmen busy for a while – it would be helpful for some independent economists to really nut out the continuing value from this model. Often this argument is one which is had from a perspective of dogma – we need to really get some clarity as to the economic impacts of the technology industry in New Zealand.

Notwithstanding the economic benefits of these offshore sales, or otherwise, the fact is there is little option for our technology companies. Again, in this respect, Xero remaining, at least to some extent a New Zealand company is very much an outlier.

This talk of the problems caused by companies like Navman, The Hyperfactory, and NextWindow, that have grown, been sold offshore and all the jobs (along with the tax revenue) lost to NZ Inc is simplistic as well. We live in a tiny market, one which makes a domestic focus pretty much impossible for all but the most niche of players. To achieve growth, these companies need to look to customers overseas. In this technology space, the norm is very much to follow a rapid merger and acquisition path.

The very model of the technology industry is for there to exist a myriad of startups, all of whom sprint in order to get ahead of the others. The prize for being at the front of the bunch is generally (with only a handful of exceptions) a quick acquisition by one of the titans of the industry. After which, and other than a general couple of years spent in purgatory working for said vendor, the founders head back and do it all again. Hopefully.

Is there a third way?

Now I’m not suggesting that we shroud ourselves in an isolationist mist. The last person to do that was Robert Muldoon and it was a disaster. But to suggest, as many do, that technology will replace the need for any of our traditional businesses is simplistic. Similarly, the view that it is best to follow these models of building fast-growth software companies to be quickly flicked off to the highest bidder is unhelpful.

So maybe there is a third way. Maybe we can look at what we naturally do well – things like growing grass and turning it into milk and meat, horticulture and agriculture generally, and the technologies that help those industries to be more efficient, ideas that need a unique combination of practicality and DIY-mentality (Gallagher’s fences anyone?) – and apply technology to those things. With the utmost respect to Xero, a company that is a terrific success story for New Zealand, there is nothing about accounting software that we fundamentally have a point of difference with. Xero could have been created out of Bangalore, Silicon Valley or London. The fact that it has been successful out of New Zealand is down to good luck, good timing and some unique factors. Xero is an outlier – a great one – but an outlier nonetheless. It would be a dangerous bet to make to assume that we can create enough Xeros to fund our big, expensive economy.

Ever greater extension of dairy farming isn’t, of course, an option. Our rivers and lakes are already enough of an abomination without more nitrate runoff. But how about celebrating those companies that are attempting to add value to primary production – Lewis Road Creamery is one that springs to mind. But there is a host of exciting new startups in the agricultural technology space as well.

We need a diverse economy, one in which we have small companies making added-value products alongside companies that will grow rapidly and be sold off. If I look at the companies I’m involved with, I certainly invest in the “high-growth and sell offshore” model. Appsecute, a company I was an early backer of, sold a couple of years ago to a Canadian company which, in turn, sold to Hewlett-Packard last year. Companies like MEA mobile, Raygun, ThisData and Wipster will, potentially, follow this model. But other technology companies have a domestic focus or one which favors remaining independent and growing from New Zealand – PropertyPlot, CommonLedger, and Publons are examples. And finally, companies that are involved in real physical products. While it may be totally unsexy to actually make anything in New Zealand anymore, I’m proud to be involved in Cactus Equipment, a company that not only makes awesome products but keeps scores of people employed here in New Zealand – people who are unlikely to become software developers any time soon.

Focus on a diverse NZ Inc

When Sam Morgan suggested that a focus on NZ Inc was unhelpful for companies and would get them killed, he was referring to technology companies specifically. I believe that, as an economy, we should look more broadly at what we do and celebrate both the meteoric risers of the industry, but also the bit players – those who aren’t gunning for a US exit, those who are able to make a living in the traditional economy and those who are trying to add extra value to what we do well.

Christchurch entrepreneur and cloud computing commentator Ben Kepes blogs at Diversity.net.nz.

Want to listen to the day’s hottest stories, plus interviews and panel discussions? Stream NBR Radio’s latest free 40-minute podcast from iHeartRadioTuneIn, or iTunes.

The Okanagan Never Has Been, And Never Will Be, Silicon Valley: A Lesson From New Zealand

British Columbia and New Zealand share many economic similarities, except that New Zealand has way more sheep, are way better at rugby and are better sailors. Both economies are focused on natural resource exploitation, tourism, wine, and horticulture. Both economies have similar populations though we have more space and are not isolated in the South Pacific. The motion picture industry has been a major factor in both economies, but both are highly vulnerable to foreign exchange fluctuations. Both economies have made efforts to diversify into high tech, pouring millions into development of startups. Both economies have had modestly successful companies in high tech, which have been bought out and moved out. The crucial difference may be New Zealand’s pragmatism about how to deal with this economic reality. British Columbia could learn from New Zealand.


kelownahightech

Kelowna Innovation Centre

British Columbia and New Zealand share many economic similarities, except that New Zealand has way more sheep, is way better at rugby and has much better sailors.  Both economies are focused on natural resource exploitation, tourism, wine, and horticulture.  The motion picture industry has been a major factor in both economies, but both are highly vulnerable to foreign exchange fluctuations. Both economies have similar populations though we have more space and are not isolated in the South Pacific.  Both economies have made efforts to diversify into high tech, pouring millions into development of startups. Both economies have had modestly successful companies in high tech, which seemingly have mostly been bought out, moved out and any benefit to the local economy lost.  The crucial difference may be New Zealand’s pragmatism about how to deal with this economic reality.  British Columbia could learn from New Zealand.

Andy Hamilton, the long-time Director of Auckland, New Zealand’s Ice House high-tech incubator shared the following article from New Zealand’s NATIONAL BUSINESS REVIEW.  I first met Andy when I headed up New Zealand’s “Beachhead” incubator facility in Silicon Valley some years ago. The article has significant relevance to our situation in the Okanagan and British Columbia as a whole.  The Okanagan has seen high-profile startups like Club Penguin, Vineyard Networks, and Immersive Media bought by much larger foreign buyers, essentially leaving little benefit to the local economy. The founder of perhaps the most successful startup in BC, Ryan Holmes of Hootsuite, admitted that he did not base the company in the Okanagan (he is from Vernon) because he knew he could not attract the necessary talent here. It is well-known that many if not most UBC Okanagan graduates do not stay here.  While Vancouver has D-Wave and General Fusion, it has also seen Recon Instruments bought by Intel.  New Zealand has dealt with the same reality.  Forget the names of the Kiwi companies in the following editorial piece and substitute any Okanagan or BC startup company you feel is comparable. With Kelowna now tarred with the reputation as the worst job market in Canada, it would serve the local Okanagan establishment to give serious thought to the editorial below.

newzealand

New Zealand: We’re not, and never will be, Silicon Valley

OPINION

BEN KEPES

New Zealand’s Diligent Corporation chief executive Brian Stafford
John Donne famously wrote that no man is an island entire of itself. The same is true for countries, and especially those countries situated in the middle of nowhere and with a relatively tiny population. At the same time, the old adage of not wanting to throw out the baby with the bathwater springs to mind.

All this mixing of metaphors seems timely given the current debate over Diligent Corporation [NZX: DIL] and its likely sale and exit from New Zealand. People on one side of the debate bemoan foreign sales and suggest this is why we should stick to our primary production knitting. Those on the other side suggest  offshore sales are fine since the money reenters into the economy via the oft-quoted “rinse and repeat” cycle.

To be honest, both sides simplify things with their arguments and I think it’s time for New Zealand to think a bit more deeply about what we want our economy to look like.

We’re not, and never will be, Silicon Valley.

It frustrates me when people glibly suggest that New Zealand should create a mini-Silicon Valley down here in the South Pacific. Silicon Valley only exists in one place and is a unique creation of a number of factors including a university that was founded on the idea of entrepreneurship. Leland Stanford created the university as a memorial to his 15-year-old son who died of typhoid. The university was to be co-educational (a rare thing at that time) and, above all, designed to produce practical members of society. This wasn’t about research for research’s sake, Leland Stanford, a railroad magnate, wanted to produce research which was focused on commercial possibilities.

Add to that a hub of military research, significant funding streams for startups, a cultural focus on technology generally, and entrepreneurship specifically, and you have a unique place. Silicon Valley the product is very much a product of the crucible of Silicon Valley the place. We’d be advised to remember this.

But there are more reasons beyond viability to not want to recreate Silicon Valley in Auckland, Wellington or Christchurch. I’m lucky enough to spend a huge amount of time in “The Valley” and while I’d be the first to suggest that it is an exciting and bustling place, I’d also hate to live there. Unaffordable housing that makes Auckland look easy by comparison, ridiculous traffic issues (don’t even bother trying to drive the 101 on a weekday). A slightly weird culture in which 20-year-old entrepreneurs trying to reinvent laundry services or lawn care are seen as more heroic than doctors, firefighters or teachers.

Silicon Valley has something of a culture of “viva la revolution”. Ride-sharing service Uber’s founder, Travis Kalanick, is almost religious in his fervor for making transportation undergo a rapid revolution. Ultimately, he sees drivers as an impediment to this and is actively investing in driverless car technology in an effort to get rid of the very individuals who are currently making his service viable.

Perhaps this is the very reason that we shouldn’t try and recreate Silicon Valley in New Zealand. We have a society that, to some extent, at least, looks out for everyone. We were the first country in the world to give women the vote. We have a social welfare system that provides a safety net for people. When we’re sick in New Zealand we take it for granted that (hospital waiting lists notwithstanding) we’ll get treatment. The Silicon Valley focus on “automation and efficiency above all” forgoes all of this and, while creating a society where we can get our floors vacuumed by robots, our lawns mown as-a-service and even our meals prepared with synthetic meat by robot chefs, also helps create a dystopian world where anyone who isn’t a computer programmer, a robot engineer or independently wealthy falls by the wayside as an “unfortunate side effect of productivity enhancing tools and technological change.”

A final note on this point. Rod Drury, the chief executive of Xero [NZX: XRO], famously chooses to live in Hawke’s Bay where he can enjoy all that the region has to offer. Rod has seized this idea of balance in his working life and has found a way to build a business while not forgoing all possible quality of life. Indeed, this is a theme that Xero has used often when trying to attract talent. Let’s never forget these aspects in the desire to create GDP growth.

Do these technology exits really feed our economy?

All of this talk of quick technology exits funding lots of $100,000 plus software developer jobs here in New Zealand is a nice sound-bite but it arrogantly sidesteps the questions about what all those people who are left disenfranchised by those technologies are going to do. While TradeMe’s exit certainly helped to create companies like Vend, we need to be thinking, as a nation, about what is going to happen to all of those people who actually do things – tradespeople, manufacturing staff etc – once this ultimate in globalized efficiency is achieved.

If we look at the money that has been brought back to New Zealand from the sale of companies like TradeMe, how much has really gone into the economy? Yes, I’m well aware that TradeMe money has gone on to fund Vend, Xero, SLI Systems and a host of other companies. But while these are all interesting companies, doing good things and with (hopefully) a chance of a good outcome, they’re not particularly big employers and hence I’d be keen to see some empirical data about how much the so-called “trickle down effect” from exits like TradeMe actually exists.

True, both Sam Morgan and Rowan Simpson have built big houses that have kept a few tradesmen busy for a while – it would be helpful for some independent economists to really nut out the continuing value from this model. Often this argument is one which is had from a perspective of dogma – we need to really get some clarity as to the economic impacts of the technology industry in New Zealand.

Notwithstanding the economic benefits of these offshore sales, or otherwise, the fact is there is little option for our technology companies. Again, in this respect, Xero remaining, at least to some extent a New Zealand company is very much an outlier.

This talk of the problems caused by companies like Navman, The Hyperfactory, and NextWindow, that have grown, been sold offshore and all the jobs (along with the tax revenue) lost to NZ Inc is simplistic as well. We live in a tiny market, one which makes a domestic focus pretty much impossible for all but the most niche of players. To achieve growth, these companies need to look to customers overseas. In this technology space, the norm is very much to follow a rapid merger and acquisition path.

The very model of the technology industry is for there to exist a myriad of startups, all of whom sprint in order to get ahead of the others. The prize for being at the front of the bunch is generally (with only a handful of exceptions) a quick acquisition by one of the titans of the industry. After which, and other than a general couple of years spent in purgatory working for said vendor, the founders head back and do it all again. Hopefully.

Is there a third way?

Now I’m not suggesting that we shroud ourselves in an isolationist mist. The last person to do that was Robert Muldoon and it was a disaster. But to suggest, as many do, that technology will replace the need for any of our traditional businesses is simplistic. Similarly, the view that it is best to follow these models of building fast-growth software companies to be quickly flicked off to the highest bidder is unhelpful.

So maybe there is a third way. Maybe we can look at what we naturally do well – things like growing grass and turning it into milk and meat, horticulture and agriculture generally, and the technologies that help those industries to be more efficient, ideas that need a unique combination of practicality and DIY-mentality (Gallagher’s fences anyone?) – and apply technology to those things. With the utmost respect to Xero, a company that is a terrific success story for New Zealand, there is nothing about accounting software that we fundamentally have a point of difference with. Xero could have been created out of Bangalore, Silicon Valley or London. The fact that it has been successful out of New Zealand is down to good luck, good timing and some unique factors. Xero is an outlier – a great one – but an outlier nonetheless. It would be a dangerous bet to make to assume that we can create enough Xeros to fund our big, expensive economy.

Ever greater extension of dairy farming isn’t, of course, an option. Our rivers and lakes are already enough of an abomination without more nitrate runoff. But how about celebrating those companies that are attempting to add value to primary production – Lewis Road Creamery is one that springs to mind. But there is a host of exciting new startups in the agricultural technology space as well.

We need a diverse economy, one in which we have small companies making added-value products alongside companies that will grow rapidly and be sold off. If I look at the companies I’m involved with, I certainly invest in the “high-growth and sell offshore” model. Appsecute, a company I was an early backer of, sold a couple of years ago to a Canadian company which, in turn, sold to Hewlett-Packard last year. Companies like MEA mobile, Raygun, ThisData and Wipster will, potentially, follow this model. But other technology companies have a domestic focus or one which favors remaining independent and growing from New Zealand – PropertyPlot, CommonLedger, and Publons are examples. And finally, companies that are involved in real physical products. While it may be totally unsexy to actually make anything in New Zealand anymore, I’m proud to be involved in Cactus Equipment, a company that not only makes awesome products but keeps scores of people employed here in New Zealand – people who are unlikely to become software developers any time soon.

Focus on a diverse NZ Inc

When Sam Morgan suggested that a focus on NZ Inc was unhelpful for companies and would get them killed, he was referring to technology companies specifically. I believe that, as an economy, we should look more broadly at what we do and celebrate both the meteoric risers of the industry, but also the bit players – those who aren’t gunning for a US exit, those who are able to make a living in the traditional economy and those who are trying to add extra value to what we do well.

Christchurch entrepreneur and cloud computing commentator Ben Kepes blogs at Diversity.net.nz.

Want to listen to the day’s hottest stories, plus interviews and panel discussions? Stream NBR Radio’s latest free 40-minute podcast from iHeartRadioTuneIn, or iTunes.

Google’s “Loon Balloon” Internet Feels Like A Kiwi #8 Wire Project

At an absolute minimum, Google has scored a PR coup with their blog announcement of “Project Loon,” a trial of Internet Wifi via balloons floating in the stratosphere over New Zealand. You may have already seen, heard or read about this, as the story has appeared in much of the mainstream media, albeit without much journalistic scrutiny. The Loon project has also been covered extensively in the tech “blogosphere” (pun intended). From my reading, only very few journalists have delved into the devil of the details, and asked serious questions, which remain largely unanswered. It is probably not in Google’s best interest to say too much more, as they have already favorably established the Loon Project in the media. The Kiwi’s have a term for this kind of project. They are known in New Zealand as “#8 Wire” projects. Read on and I will explain.



GoogleLoonBallon3

Google Loon Balloon Over South Island New Zealand

At an absolute minimum, Google has scored a PR coup with their blog announcement of “Project Loon,”  a trial of Internet via balloons floating in the stratosphere over New Zealand.  You may have already seen, heard or read about this, as the story has appeared in much of the mainstream media, albeit without much journalistic scrutiny.  The Loon project has also been covered extensively in the tech “blogosphere” (pun intended).  From my reading, only very few journalists have delved into the devil of the details, and asked serious questions, which remain largely unanswered.  It is probably not in Google’s best interest to say too much more, as they have already favorably established the Loon Project in the media.  The Kiwi‘s have a term for this kind of project.  They are known in New Zealand as “#8 Wire” projects.  Read on and I will explain.

Google should be applauded for committing research and development dollars to a project they openly admit is “crazy.”  Gizmodo called it “crazy cool.”  The TechCrunch blog has called it a very long shot.  Google has also explained that the project is in the very early experimental stage. We should remember that this is the company that is also developing the driverless vehicle, which is becoming more real by the day, and Google Glass. Google is also a global leader in the emergence of Big Data. The bottom line is that Google has shown commendable leadership in pursuing these Big Ideas.   However, I am leaning toward the conclusion that this one is a very long shot, though it will be fun to follow.

IMHO, this may also be a very interesting story that involves Kiwi innovation, Kiwi culture and history, and the challenges of commercializing innovation. But for now, let’s just follow the story and the Google Loon Project, and see what develops.

With regard to the metaphor of Kiwi #8 Wire projects, it is part of the history of New Zealand.  #8 wire is the stuff that is used in New Zealand to fence in the sheep, thousands of miles of it. The term is used loosely to describe “loony” far fetched innovation projects, probably including eccentric tinkers.   For many years until PM David Lange opened the NZ economy in the 1980’s, it was heavily protectionist. The tariff burden on imports was heavy, and the economy was stuck in a South Pacific doldrum.  As a consequence, Kiwi’s increasingly became known for extraordinary ingenuity with whatever found materials they could lay their hands on. A #8 wire project became the metaphor for creative thinking in NZ.  Examples of this abound.  There is even a prominent venture capital firm in Wellington named “#8 Ventures.”

My first exposure to this phenomenon was meeting former Financial Times journalist, Craig Oram, who had immigrated to New Zealand from the UK, and was reporting on economic topics in NZ.  Oram gave a captivating presentation to our New Zealand Trade & Enterprise group.  He had quickly grasped the #8 phenomenon and seized on the amazing true story of Burt Munro, the Invercargill tinker and motorcycle racer, who set numerous motorcycle land speed records in the 1950’s and ’60’s at the Bonneville salt flats in Utah.  Despite these achievements, Munro never turned his high profile successes into commercial success. Kiwi’s in the know will often mention the name “Burt,” with all of the heavy implied meaning, to remind themselves.  Oram used the Burt Munro story in his presentations to typify “#8 wire projects,” and a broader failure in the NZ economy to effectively commercialize their innovations.  For those interested, the Burt Munro story was made into an excellent  feature film (4 stars on Rotten Tomatoes) starring Anthony Hopkins as Munro, The World’s Fastest Indian.” 

Another more relevant example of this type of Kiwi innovation was published in the Wall Street Journal years ago, about an innovator who had converted a Weber barbeque tub into a long-range WiFi antenna to successfully transmit a WiFi signal a record 100 kilometers. I can no longer find the story reference in the WSJ archives, but there is another connection between a Weber barbeque and WiFi.  You can now buy a product online that allows you to use WiFi to control the temperature of your Weber barbeque from your remote mobile phone while you are away on errands.

But back to the main point of this post, solar powered, stratospheric balloon delivery of 3G cellular data service to remote locations.  Apparently New Zealand is an ideal location to trial this kind of balloon project because the most favorable winds are at 40 degrees latitude south, directly over the North Island of New Zealand and perhaps the next trial site, Tasmania.  The Google Loon project is being launched over Christchurch on the South Island, but this is a minor point.

The BBC June 15th online article is one of the better articles, that explores the numerous issues with this approach.

Read more: Google Balloon Project

The first obvious concern is how do you effectively navigate in the stratosphere and keep an untethered balloon in one place?  The military apparently has tried this concept, but on a much smaller scale, and a smaller area. Tethered balloons apparently have been a failure, the most notable of these failures may be the U.S. border security tethered balloon surveillance project that was canned after spending Billions.  Google says they have navigation solved, using Google’s massive databases and servers, by controlling the altitude of the balloons to take advantage of varying wind direction.  Part of the justification for this approach is to provide service quickly and efficiently to areas with no terrestrial Internet infrastructure, which seems to make sense, but there are also potential geopolitical issues.  A recent round-the-World balloon record attempt was vexed by their failure to obtain approval from China to overfly their territory. With nations increasingly seeking to control their Internet access, Google may be creating a technology that could be politically dead on arrival.  The balloons have transponders to alert aircraft, but with potentially thousands of these Google balloons all over the globe, I could envision the International Air Transport Association (IATA), or the United Nations seeking to control the balloons. It dawns on me that powered blimp drones could potentially solve the navigation problem, but not the other problems below.

GoogleLoonBallon1

Google Loon Project Solar Panels

The second concern I have is the use of only 4 apparently standard photovoltaic solar panels (pictured above), which can generate maybe 500 to 600 Watts maximum, but only during the daylight hours.  Energy storage is the key challenge of renewable energy generally, which requires batteries.  Batteries of all varieties are very heavy and bulky.  The stratosphere is about 15 to 20 miles up in the atmosphere.  So how can a 600 Watt, daylight only, solar powered balloon deliver 3G or standard WiFi signals 20 miles and more, 24 hours a day, to cover a very large area on the ground, perhaps 50 miles in diameter?   This seems implausible at best.

Wide area coverage from a distance of 20 to 25 miles also begs the question of user contention, with potentially large numbers of users all accessing the balloon antenna simultaneously.  A mobile device cannot transmit upstream a distance of 20 miles.  Or is there some proprietary Google radio signal technology acting as an intermediary link to standard access points on the ground. But isn’t this about delivering Internet connectivity without any terrestrial infrastructure? Does the balloon technology only work at much lower wireless bandwidth, which in such situations would be better than having nothing.

What about Internet traffic backhaul from the balloon to the Cloud, at an optical fibre multi-gigabit level, as is done on the ground?  First, I must admit that I do know a bit about radio signal propagation, spectrum, and power, but a little bit is a dangerous thing. I am no expert.  But a logical assumption, since this operates over areas with no terrestrial Internet infrastructure, would be that a satellite link would be the choice, but I don’t see a dish. If so this would require very stable platform acquisition and maintenance of the satellite link.   If not satellite, what other backhaul link is being used?  Can 500 to 600 Watts handle all of this on a balloon platform?

Another key point is that cellular data service is expensive. There is a reason for that.  The backhaul from cellular towers is expensive.

Google has made clear that expanding the global Internet to new markets that are currently underserved on not served at all, is a strategic priority for them.  This initiative, as off the wall as it may be, and with its Super WiFi ground-based technology trial in South Africa, Google is putting its money where its mouth is. Google’s must grow its business beyond its current developed markets to maintain its dominance.  Google Chairman Eric Schmidt has been taking on the role of global ambassador for their strategy.  But there are serious technical questions with the untethered balloon concept. More concerning, Google may be running into international political resistance as nations take a much more proactive role in managing and regulating the Internet in their territories, as they do with telecommunications, radio spectrum and other national resources.

UPDATE:  Google Loon Project leader Mike Cassidy was interviewed by Ira Flatow, this morning on National Public Radio’s Science Friday program.  Mr. Cassidy clarified that they are delivering a 3G mobile “Internet” data service from the balloons. Employing 3G has been criticized by the MIT Technology blog below, for being impractical, and expensive. Regrettably, there was no discussion on NPR of the technical and geopolitical issues, and no call-in questions. 

RELATED ARTICLES: African Entrepreneurs Deflate Google’s Loon Balloon Project (Tech in America via MIT Technology Review)